Case Study

Kashaya & Co

Delivering love to your doorstep

Kashaya & Co is one of Sydney's leading wedding and event florists offering curated bouquets and arrangements made with care and love for your next occasion. They are well known for providing floral arrangements for celebrity weddings in Sydney, and work with leading brands such as Revlon, Elizabeth Arden, Dermalogica and Moët Hennessy.

The company was not offering their range of flowers and gifts for sale online, so approached Slickweb to develop an online eCommerce solution - we were only too happy to help. With the client we designed a sophisticated and refined website which reflected the brand’s values. The delicate, feminine colours of their flower arrangements are beautifully photographed. We paired their imagery with a minimal colour palette and elegant serif typography so as not to detract from their products.

We utilised Shopify to develop the conversion-focused website, with a focus on products and a quick and easy user experience from initial browsing through to purchase. To support this online shopping experience we worked with the client to develop a suite of email communications. These included the usual transactional emails through to marketing comms such as Welcome Series, birthday emails and Abandoned Cart emails.

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