Case Study

Southern Cross Masks

Australian made masks helping keep the nation safe during Covid

Covid-19 has put the world through unprecedented times, with our daily routines being turned upside down, and so many people tragically losing their lives. Southern Cross Masks stepped forward to offer high-quality, Australian made masks to help protect the nation’s health. Founded in 2020 in Mount Kuring-Gai, NSW they have already produced over a million masks, with production ramping up quickly.

Slickweb helped Southern Cross Masks redesign their website and offer an e-commerce solution to help their growing business. We based the new site on the Squarespace platform, in place of the old WordPress site. As part of the process, we refreshed and updated the content, structure and style of the site to focus on maximizing conversion, as well as reinforcing the key selling points of the brand.

We added subtle animation throughout the website to create a more engaging online experience. As well as the website, we developed a suite of branded email communications and print collateral to support their sales team. We couldn’t be happier with the outcome, and are proud to be helping support manufacturing return to Australia.

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